Audience Feedback: Initial Ideas

Before I begin construction, I decided to get feedback on my initial ideas and see if a member of my target audience was drawn to them. I asked her to give feedback on the images I built when I was story boarding and she gave solid advice and approval. This tells me that whilst I will have to do multiple drafts and alter things, my ideas are strong and present my target audience.
Below is the video of the feedback I received.



 Transcript:
- So, what do you think of the product?
- I think it's very bright. It's colourful. It draws your attention in.
- Okay, what do you think of the layout specifically.
- It looks a very strong layout. It fills the entire page and the fact that there's no empty spaces makes it more interesting. 
- Anything about the fonts in particular?
- A good range of fonts, makes the page look more full and more interesting. I also think the fonts you've chosen are really appropriate and match the theme of the magazine especially the masthead. The font there is really elegant and well chosen.
- Thank you. Also, what about the model?
- The model is well-styled, very modern. I can't tell what she'll look like yet till I see the final photo but it looks like you know what you want and what will work. 
- Thank you. Okayy, contents page - what do you think about that? 
- Well the script font is very fancy and it looks nice.
- Images? How you feelin' about those?
- They're quite interesting. It shows a good range of content. 
- Yeah? Anything else that stands out about it? 
- The edition of the editors note - it makes it more personal. 
- Thank you, that was what I was aiming for. So, here's the article, what do you think about that?
- I think it looks good. 
- Anything to say about the layout?
- Well it looks structured, very clean and well presented. 
- Thank you. What about the images, what do you think of those?
- Well I think you could have a bit more detail in the images. You've got a little bit of empty space 
- Right I'll be sure to fill those in the real images. Aaand font, anything to say about the font? 
- They look good. Easy, readable, and they match the theme of the magazine.
- Right, thank you. Okay, so billboard - so what do you think of this? 
- It's very dramatic which means it can draw your attention in, make people look at it. 
- The models? And their pose? Anything to say about that? 
- Well, they're posed in a very romantic and intimate way which matches the theme of a wedding magazine. 
-Anything about the layout?
- It's a bit minimalistic but it looks good and it works. 
- Any final comments?
- I like the font. 
- Here's what I had planned for my website. What do you think about that? 
- Oooh I quite like it. 
- Anything to say about the layout?
- Well, it's pretty. And I like the colours. Buuut, I don't know  if it matches with the other products.
- Yeah I can see that. Anything else?
- I like the fonts and the images. I think they'll work well in the real thing. 
- And here's the bottom part of that same page, anything about that? 
- The layout's still nice and once again I think an editors note would make it more personal.
- Thank you. Here's my other page of the website where you can purchase other issues. Anything to say about that? 
- This page looks very full. Hmm, it resembles the page of an actual real website so it works well. 
- Anything about the fonts, anything about the images?
- Well, you've got a good range of fonts and images. 
- Thank you. And for the little article? Anything else to say about that? 
- I think the images might be a little too dark. You might need to brighten them up.
- I can see that, yeah. Anything else at all? 
- Uhh, a comment box is a good idea. It makes it look a lot more realistic. 
- Thank you, that's all I'll need. 

Because I received a range of feedback, I condensed it and compiled it into this sheet to help me to work on it. I can refer back to this later rather than having to look through the entire transcript or watch the entire video again.